{"id":1896,"date":"2026-06-15T17:08:38","date_gmt":"2026-06-15T15:08:38","guid":{"rendered":"https:\/\/kraatz.digital\/?page_id=1896"},"modified":"2026-06-15T17:35:06","modified_gmt":"2026-06-15T15:35:06","slug":"digital-marketing","status":"publish","type":"page","link":"https:\/\/kraatz.digital\/en\/leistungen\/digital-marketing\/","title":{"rendered":"Digital Marketing"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1896\" class=\"elementor elementor-1896\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cb057fc elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"cb057fc\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;shape_divider_bottom&quot;:&quot;waves&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\n\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\n\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e3a8826\" data-id=\"e3a8826\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eeb9542 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"eeb9542\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Digital Marketing<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-069ae41 elementor-widget elementor-widget-heading\" data-id=\"069ae41\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Erfolgreiche Kampagnen auf digitalen Kan\u00e4len.<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5559ea elementor-widget elementor-widget-text-editor\" data-id=\"a5559ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Wenn es um digitale Marketingkampagnen geht, ist Leadgenerierung das wichtigste Ziel in den meisten IT- und Consultingunternehmen. Im IT-Bereich kommt je nach Offering noch Verkaufsumsatz dazu.<\/p><p>Klares Ziel, einfaches Ziel? Nein. Denn wenn alle Unternehmen das gleiche Marketingziel haben, entsteht ein \u00fcberlaufener Werbemarkt mit steigenden Kosten f\u00fcr alle \u2013 ein klarer Trend seit einigen Jahren.<\/p><p>Doch diesem Trend sind nur jene Unternehmen ausgeliefert, die nichts dagegen tun. Die anderen passen ihre Taktiken an die neuen Gegebenheiten an und nutzen den Wandel zu ihrem Vorteil.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c70eeb5 elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"c70eeb5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"#details\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-down\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M413.1 222.5l22.2 22.2c9.4 9.4 9.4 24.6 0 33.9L241 473c-9.4 9.4-24.6 9.4-33.9 0L12.7 278.6c-9.4-9.4-9.4-24.6 0-33.9l22.2-22.2c9.5-9.5 25-9.3 34.3.4L184 343.4V56c0-13.3 10.7-24 24-24h32c13.3 0 24 10.7 24 24v287.4l114.8-120.5c9.3-9.8 24.8-10 34.3-.4z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Und Sie?<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a28c46d elementor-widget__width-initial elementor-fixed elementor-widget elementor-widget-button\" data-id=\"a28c46d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;fixed&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-envelope\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M502.3 190.8c3.9-3.1 9.7-.2 9.7 4.7V400c0 26.5-21.5 48-48 48H48c-26.5 0-48-21.5-48-48V195.6c0-5 5.7-7.8 9.7-4.7 22.4 17.4 52.1 39.5 154.1 113.6 21.1 15.4 56.7 47.8 92.2 47.6 35.7.3 72-32.8 92.3-47.6 102-74.1 131.6-96.3 154-113.7zM256 320c23.2.4 56.6-29.2 73.4-41.4 132.7-96.3 142.8-104.7 173.4-128.7 5.8-4.5 9.2-11.5 9.2-18.9v-19c0-26.5-21.5-48-48-48H48C21.5 64 0 85.5 0 112v19c0 7.4 3.4 14.3 9.2 18.9 30.6 23.9 40.7 32.4 173.4 128.7 16.8 12.2 50.2 41.8 73.4 41.4z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4893070\" data-id=\"4893070\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-04c13fd elementor-widget elementor-widget-image\" data-id=\"04c13fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/11\/case-studies-header.jpg\" class=\"attachment-full size-full wp-image-1526\" alt=\"Marketingmanager arbeitet in einem B\u00fcro an einem Tablet\" srcset=\"https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/11\/case-studies-header.jpg 800w, https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/11\/case-studies-header-300x300.jpg 300w, https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/11\/case-studies-header-150x150.jpg 150w, https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/11\/case-studies-header-768x768.jpg 768w, https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/11\/case-studies-header-12x12.jpg 12w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5fb971a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5fb971a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-159dd53\" data-id=\"159dd53\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ea3a1ff elementor-widget elementor-widget-menu-anchor\" data-id=\"ea3a1ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"details\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-51c344c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"51c344c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3c88502\" data-id=\"3c88502\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-784ba6a elementor-widget elementor-widget-heading\" data-id=\"784ba6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Heben wir Ihr Digital Marketing aufs n\u00e4chste Level.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f141ca elementor-widget elementor-widget-heading\" data-id=\"9f141ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Wenn Sie auf mich f\u00fcr Ihre digitalen Marketingaktivit\u00e4ten setzen, bedeutet das:<\/h4>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-274ca11 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"274ca11\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-07006f7\" data-id=\"07006f7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-a942140 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a942140\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-f28a269\" data-id=\"f28a269\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-a1fdb79 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a1fdb79\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-060448c\" data-id=\"060448c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b612a16 elementor-widget elementor-widget-heading\" data-id=\"b612a16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Fokus aufs Wesentliche<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f10b64c elementor-widget elementor-widget-text-editor\" data-id=\"f10b64c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>B2B-Marketingkosten steigen \u2013 und deshalb sollte Ihr Marketing einen klaren Fokus haben. Das bedeutet: Nur die effektivsten Plattformen nutzen. Eine klare Zielsetzung pro Kampagne. Und eindeutiger Content, der eine klare Botschaft hat. Denn jede Unklarkeit im Planungsprozess wird eine Unsch\u00e4rfe in der laufenden Kampagne, die Effizienz einb\u00fc\u00dft.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-788369e elementor-widget elementor-widget-heading\" data-id=\"788369e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Die Wirkung:<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c6ae44 elementor-widget elementor-widget-text-editor\" data-id=\"3c6ae44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li>Effizienter eingesetztes Budget<\/li><li>Kein unn\u00f6tiger Setup-Aufwand<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-a75011b\" data-id=\"a75011b\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-b3a11ee elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b3a11ee\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-389a199\" data-id=\"389a199\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b429951 elementor-widget elementor-widget-heading\" data-id=\"b429951\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Big Picture im Blick<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dce068b elementor-widget elementor-widget-heading\" data-id=\"dce068b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Ich bin ein Marketing-Generalist mit mehreren Expertisefeldern. Meine Sichtweise auf digitales Marketing profitiert davon: Ich plane Inhalte f\u00fcr Ihre Marketingkampagnen nie ohne Einbettung in die Customer Journey und setze digitale Kampagnen stets mit Blick aufs gro\u00dfe Ganze um \u2013 den KPI Ihres Unternehmens, die man nicht im Werbemanager finden kann.<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb0f2b3 elementor-widget elementor-widget-heading\" data-id=\"eb0f2b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Die Wirkung:<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-281a50a elementor-widget elementor-widget-text-editor\" data-id=\"281a50a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li>Marketingstrategie-Fit<\/li><li>Impact auf Unternehmensziele<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-103839f\" data-id=\"103839f\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-81f219e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"81f219e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-3ebf3e5\" data-id=\"3ebf3e5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f2d173f elementor-widget elementor-widget-heading\" data-id=\"f2d173f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Keine Scheuklappen<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d406125 elementor-widget elementor-widget-heading\" data-id=\"d406125\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Whitepaper, Webinar, LinkedIn: Die Standard-Toolbox f\u00fcr digitale B2B-Kampagnen ist bew\u00e4hrt, aber begrenzt. Ich verzichte auf diese Scheuklappen und setze auch auf neue Formate, wenn es Sinn macht \u2013 zum Beispiel auf Short Form Video, das im B2B-Bereich viel ungenutztes Potenzial hat. Denn das beste Format gewinnt immer, egal ob alt oder neu.<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99996d5 elementor-widget elementor-widget-heading\" data-id=\"99996d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Die Folgen:<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e5e6ea3 elementor-widget elementor-widget-text-editor\" data-id=\"e5e6ea3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li>First-Mover-Vorteil f\u00fcr neue Formate<\/li><li>Bessere Kampagnenperformance<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9718aa7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9718aa7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f6ef766\" data-id=\"f6ef766\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-62b381f elementor-widget elementor-widget-heading\" data-id=\"62b381f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Fokus oder Full-Service?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-83fb1f2 elementor-widget elementor-widget-heading\" data-id=\"83fb1f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Sie entscheiden.<\/h4>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f1dbd55 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f1dbd55\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-023c441\" data-id=\"023c441\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee25f3b elementor-widget elementor-widget-text-editor\" data-id=\"ee25f3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Vielseitig wie eine Agentur, pers\u00f6nlich wie ein Freelancer \u2013 bei kraatz digital haben Sie stets die Wahl, ob ich f\u00fcr Sie nur ein spezifisches Thema umsetze oder anschlie\u00dfend auch die Operationalisierung der Ergebnisse in Ihrem Unternehmen begleite.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-184488d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"184488d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-370af4d\" data-id=\"370af4d\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-510327d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"510327d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-ac46c12\" data-id=\"ac46c12\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e49dc29 elementor-widget elementor-widget-heading\" data-id=\"e49dc29\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Fokus<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f3265e elementor-widget elementor-widget-text-editor\" data-id=\"2f3265e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li>Status Quo-Analyse Ihres Digital Marketings: Was funktioniert, was nicht?<\/li><li>Entwicklung einer Digital Marketing-Strategie, die kanal\u00fcbergreifend auf Ihre Unternehmensziele einzahlt<\/li><li>Konzeption von digitalen Kampagnen (Paid\/Organic), die ihr Offering effektiv vermarkten \u2013 spezialisiert auf LinkedIn, Google Ads und Meta Ads<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e3db7dc\" data-id=\"e3db7dc\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-9bbb258 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9bbb258\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-90f8026\" data-id=\"90f8026\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3e7d252 elementor-widget elementor-widget-heading\" data-id=\"3e7d252\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Full-Service<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13ef390 elementor-widget elementor-widget-heading\" data-id=\"13ef390\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Zus\u00e4tzlich zu \"Fokus\":<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b50bdf6 elementor-widget elementor-widget-text-editor\" data-id=\"b50bdf6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li>Briefing Ihres Marketingteams \/ Agentur \/ Freelancer f\u00fcr die Umsetzung der digitalen Kampagnen<\/li><li>alternativ: Eigenst\u00e4ndige Umsetzung der digitalen Marketingaktivit\u00e4ten auf Kampagnen- oder Retainerbasis<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75d7779 elementor-widget elementor-widget-heading\" data-id=\"75d7779\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Verwandte Leistungen<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c4a3920 elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"c4a3920\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xs\" href=\"https:\/\/kraatz.digital\/leistungen\/kreativstrategie\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M190.5 66.9l22.2-22.2c9.4-9.4 24.6-9.4 33.9 0L441 239c9.4 9.4 9.4 24.6 0 33.9L246.6 467.3c-9.4 9.4-24.6 9.4-33.9 0l-22.2-22.2c-9.5-9.5-9.3-25 .4-34.3L311.4 296H24c-13.3 0-24-10.7-24-24v-32c0-13.3 10.7-24 24-24h287.4L190.9 101.2c-9.8-9.3-10-24.8-.4-34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Kreativstrategie<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57076b5 elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"57076b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xs\" href=\"https:\/\/kraatz.digital\/leistungen\/content-marketing\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M190.5 66.9l22.2-22.2c9.4-9.4 24.6-9.4 33.9 0L441 239c9.4 9.4 9.4 24.6 0 33.9L246.6 467.3c-9.4 9.4-24.6 9.4-33.9 0l-22.2-22.2c-9.5-9.5-9.3-25 .4-34.3L311.4 296H24c-13.3 0-24-10.7-24-24v-32c0-13.3 10.7-24 24-24h287.4L190.9 101.2c-9.8-9.3-10-24.8-.4-34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Content Marketing<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8d8c4fd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8d8c4fd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2a068a8\" data-id=\"2a068a8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b2c12fa elementor-widget elementor-widget-heading\" data-id=\"b2c12fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Diese Unternehmen setzen bereits auf kraatz digital.<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0737686 elementor-widget elementor-widget-heading\" data-id=\"0737686\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Sie bald auch?<\/h4>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c00b4cc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c00b4cc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-27a40ad\" data-id=\"27a40ad\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-40e799a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"40e799a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-85a2c12\" data-id=\"85a2c12\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c6630d0 elementor-widget elementor-widget-image\" data-id=\"c6630d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.microsoft.com\/de-de\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"350\" height=\"100\" src=\"https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/03\/microsoft-referenz.png\" class=\"attachment-large size-large wp-image-1101\" alt=\"Logo von Microsoft\" srcset=\"https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/03\/microsoft-referenz.png 350w, https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/03\/microsoft-referenz-300x86.png 300w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-5def72c\" data-id=\"5def72c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7541dcb elementor-widget elementor-widget-image\" data-id=\"7541dcb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/newsroom.accenture.de\/de\/news\/2021\/accenture-ubernimmt-strategieberatung-homburg-partner-und-baut-kompetenzen-im-bereich-marktstrategie-vertrieb-und-preismanagement-aus\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"350\" height=\"100\" src=\"https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/03\/Zeichenflache-1hup.png\" class=\"attachment-large size-large wp-image-854\" alt=\"Logo des Unternehmens Homburg &amp; Partner\" srcset=\"https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/03\/Zeichenflache-1hup.png 350w, https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/03\/Zeichenflache-1hup-300x86.png 300w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-b56c20b\" data-id=\"b56c20b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f7c0796 elementor-widget elementor-widget-image\" data-id=\"f7c0796\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/wimcom.de\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"350\" height=\"100\" src=\"https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/03\/Zeichenflache-1wimcom.png\" class=\"attachment-large size-large wp-image-855\" alt=\"Logo des Unternehmens Wimcom\" srcset=\"https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/03\/Zeichenflache-1wimcom.png 350w, https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/03\/Zeichenflache-1wimcom-300x86.png 300w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-8e30df5\" data-id=\"8e30df5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7724da3 elementor-widget elementor-widget-image\" data-id=\"7724da3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.profit-ability.de\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"350\" height=\"100\" src=\"https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/03\/Untitled-design-3.jpg\" class=\"attachment-large size-large wp-image-1756\" alt=\"\" srcset=\"https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/03\/Untitled-design-3.jpg 350w, https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/03\/Untitled-design-3-300x86.jpg 300w, https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/03\/Untitled-design-3-18x5.jpg 18w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-1213405\" data-id=\"1213405\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6610649 elementor-widget elementor-widget-image\" data-id=\"6610649\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/sustevia.de\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"350\" height=\"100\" src=\"https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/03\/Zeichenflache-1-1.png\" class=\"attachment-large size-large wp-image-1402\" alt=\"Logo von Sustevia\" srcset=\"https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/03\/Zeichenflache-1-1.png 350w, https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/03\/Zeichenflache-1-1-300x86.png 300w, https:\/\/kraatz.digital\/wp-content\/uploads\/2025\/03\/Zeichenflache-1-1-18x5.png 18w\" sizes=\"(max-width: 350px) 100vw, 350px\" 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Ich helfe Ihnen, dieses Ziel kosteneffektiv zu erreichen.<\/p>","protected":false},"author":1,"featured_media":1525,"parent":886,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-1896","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/kraatz.digital\/en\/wp-json\/wp\/v2\/pages\/1896","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kraatz.digital\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/kraatz.digital\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/kraatz.digital\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kraatz.digital\/en\/wp-json\/wp\/v2\/comments?post=1896"}],"version-history":[{"count":16,"href":"https:\/\/kraatz.digital\/en\/wp-json\/wp\/v2\/pages\/1896\/revisions"}],"predecessor-version":[{"id":1912,"href":"https:\/\/kraatz.digital\/en\/wp-json\/wp\/v2\/pages\/1896\/revisions\/1912"}],"up":[{"embeddable":true,"href":"https:\/\/kraatz.digital\/en\/wp-json\/wp\/v2\/pages\/886"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kraatz.digital\/en\/wp-json\/wp\/v2\/media\/1525"}],"wp:attachment":[{"href":"https:\/\/kraatz.digital\/en\/wp-json\/wp\/v2\/media?parent=1896"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}