I'm offering marketing services for consultancies and IT businesses – versatile like an agency, personal like a freelancer. Based on 7+ years of industry-specific expertise, from boutique consultancies to German MDAX market leaders.
With kraatz digital, I provide a full-service marketing portfolio that you would otherwise need to engage an agency for (more expensive), or rely on multiple freelancers to deliver (more complicated). You'll receive high quality at high cost-efficiency – always on eye level.
7+ years of expertise as a consultancy and IT markter prove that I know my way around your industry. Before launching my own business, I spent years as a corporate marketer in different German companies: Bechtle, Atruvia, Homburg & Partner.
This provides two advantages to you. First, I know what really matters in corporate marketing. Not every freelance marketing consultant has an equal level of experience on the "other side of the fence".
Second, my generalist skillset means that we'll focus on the essentials – on what really helps your marketing succeed. Other solo marketing consultants may look at things through their sub-disciplines' goggles.
Meanwhile, I'll be operating beyond siloes and use a holistic approach from the start, saving time and reducing friction. Check out my CV to see whether my marketing skillset matches the needs of your business.
Successful marketing requires effective strategy. Effective strategy is based on market-oriented thought.
I'll help strengthen the market-orientation of your business and develop strategies to increase your marketing success.
Good strategy means nothing without tactical excellence. Marketing can only be successful if it really connects with customers.
I'll implement impactful operational marketing for your business: Digital marketing, SEO, and content marketing.
